Articles By

arlene

Changes to Marketing Properties during SIP

I answered this question in Sound Off on Sunday, 4/12/2020. Below is an enhanced and updated version of my response ...
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Tips for Sustainable Shopping this Holiday Season

With gift-giving and all of the holiday parties, Americans throw away an estimated 25% more trash between Thanksgiving and New ...
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Strategic Pricing in this East Bay Market

I occasionally answer questions in the real estate section of SFGate, participating in a column called Sound Off. When I ...
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Enchanting Retreat in Sylvan Setting

It’s been my pleasure to have several listings in North Berkeley this year, the current one being a very charming ...
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Tremendous Coverage for a Terrific Property! Open St. Patrick’s Day 2-4:30 PM

I am always excited to represent a listing, especially one in my own North Berkeley neigbhorhood, and especially such a ...
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The 2019 Market Begins…and the importance of Kitchens!

The daffodils are blooming, and they have always been my harbingers of the beginning of the real estate market. After ...
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Transformations: Magic in Materials, Paint and Staging!

A particularly satisfying part of my job is to use a seller’s funds, often quite limited, in the most cost-effective ...
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Tastefully updated Tudor in a sylvan setting

Bringing on a new listing can be tremendously satisfying.  I especially enjoy debuting homes in the spring, as the real estate ...
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Be Prepared!

The unprecedented damage caused by the North Bay fires has shaken assumptions about what is a “safe” area.  As we ...
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Behind the Curtain: How I Distinguish Myself as a Listing Agent!

I recently had one of the hottest listings possible, so I thought I’d share some information from behind the scenes. ...
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